The Memory Care Innovation program recognizes passionate and innovative industry members shaping the future of cognitive care in various sectors. Visit https://innovation.memorycarebusiness.com/ for this year’s winners.
Kelly McCarthy, VP of resident engagement and memory care at Northbridge Companies, named a 2024 Memory Care Innovation Award Winner.
To win, individuals are nominated by peers for vision, advocacy for those with memory-related disorders, and support for professionals. McCarthy shared insights with Senior Housing News.
What drew you to working in memory care?
McCarthy’s personal experience with caregiving for her grandmother inspired her to provide purpose and belonging to seniors.
What’s your biggest lesson learned since starting to work in memory care?
Creating a sense of belonging is key, even when mistakes are made.
If you could change one thing with an eye toward the future of memory care, what would it be?
McCarthy hopes for more education to support families facing new diagnoses.
What is the biggest obstacle to being innovative in memory care, and how do you try to overcome that obstacle?
Education is crucial in breaking down stereotypes about memory loss.
In a word, how would you describe the future of memory care?
Hopeful.
What quality must all Memory Care Innovation Award winners possess?
Open mindedness to different perspectives.
If you could give advice to yourself looking back to your first day in the industry, what would it be and why?
Continual growth and learning are valuable, emphasize the importance of heart when building a team.
