The demand for memory care is on the rise, leading operators to adapt and evolve for the future. To attract new residents, operators are focusing on both real estate and cognitive decline treatment knowledge. Challenges in staffing and resident well-being must be addressed as the industry expands. Sonida Senior Living CEO Brandon Ribar believes that meeting these challenges will lead to limitless demand growth.
Operators are gearing up for increased demand for memory care services, with Sonida Senior Living seeing the greatest growth in this area. Developing specialized programming and retaining staff are key challenges for operators. Bella Groves is expanding its services beyond its community walls to create dementia-friendly spaces in the San Antonio area. Abe’s Garden is focusing on great programming and engagement to meet future demand, with an emphasis on training and career pathways for staff.
Staffing remains a challenge in memory care, with providers implementing training programs and career advancement opportunities for employees. Affordability is a major issue in memory care, with operators exploring options like expanding adult day programs to meet residents at home. The key to success lies in knowledge and training of memory care residents’ needs and creating dementia-friendly communities.