19 Best Editor-Approved New Beauty Launches Summer 2024

With the Well+Good SHOP, our editors leverage their expertise to curate a selection of products spanning from skincare to self-care and beyond that they believe you’ll adore. While our team independently handpicks these items, purchasing through our links may result in Well+Good earning a commission. Happy shopping! Discover the SHOP now.
I recently stumbled upon a meme that humorously highlighted how swiftly time seems to be passing by. Most days, I find myself lost in the whirlwind of life, struggling to keep track of dates, and am amazed that we are already halfway through summer. However, as a beauty editor, amidst the chaos, I always make it a point to stay informed about the latest product releases that cross my desk. I may not remember what I ate for dinner last night, but I never forget the cute new products that grab my attention while I work—ones that I excitedly rave about to my friends when I finally find the time to reply to their messages.
In recent weeks, I’ve discovered a plethora of new favorites: alluring fragrances (in oils and sprays) that support my mission to have strangers compliment me on my scent; innovative at-home nail and lash solutions that have saved me both time and money; and a myriad of makeup and haircare products that have made self-pampering effortless and enjoyable. Before we blink and find ourselves in December, I felt compelled to share these finds with you now, so you can make the most of these recent launches while summer is still in full swing.
Read on for my editor-approved beauty picks that I’ll be cherishing until the season ends. Shop my selection below:
– Briogeo Style + Treat Hair Styling Sleek Stick ($23.00): A convenient stick for achieving a sleek top-knot bun without the mess of traditional styling products.
– Falscara Clear Band False Eyelash Extension Wisps ($9.00): Affordable lash clusters that create a fuller lash appearance without the hefty price tag.
– Dashing Diva GelXtend ($13.00): Gel extensions for nails that mimic a salon look without the salon visit.
– Nailboo No Wipe Gel Top Coat ($13.00): A high-shine gel top coat that simplifies the gel overlay process at home.
– Biotera Intensive 2:1 Scalp Scrub & Shampoo ($14.00): A scalp scrub that effectively lifts dirt and buildup while maintaining moisture balance.
And many more exciting finds to enhance your beauty routine!