Living sustainably does not equate to living in poverty; rather, it leads to abundance by eliminating waste. Stewart Brand, founder of the Whole Earth Catalog and a catalyst for social change, is known for promoting the iconic blue marble photo taken by Apollo 17 astronauts. In his book Whole Earth Discipline, Brand highlights that Europeans and Californians use half the energy per person compared to most Americans, and they are thriving.
Explore Brand’s controversial yet thought-provoking ideas in Whole Earth Discipline: Why Dense Cities, Nuclear Power, Transgenic Crops, Restored Wildlands, and Geoengineering Are Necessary, which offers a unique perspective on recalibrating the economy for a sustainable and prosperous future. Share Earth911 posters to inspire others to prioritize the planet in their daily lives. Click on the poster below to view a larger image and join the conversation on sustainability.